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Julie Machac appointed Vice President of Managed Intelligence Solutions; Wendy Pacheco promoted

by Scott Wyatt

One Touch Intelligence announced today that Julie Machac has joined OTI as Vice President of Managed Intelligence Solutions and Wendy Pacheco has been promoted to Vice President of Industry Analytics.
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Hulu Plus finds early takers despite limited marketing

by Stewart Schley

The online video portal Hulu appears to be gaining some early momentum for its newly launched subscription video service, with a new consumer survey showing 4% of surveyed Hulu.com users have subscribed to the $9.99 per month Hulu Plus service.
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The ‘plus’ in Hulu Plus: 3,564 incremental episodes

by Stewart Schley

A just-completed analysis of television content made available from Hulu’s new monthly subscription service, Hulu Plus, shows the $9.99-per-month online video service is offering 3,564 full-length TV show episodes that are not available from the free Hulu.com platform. Two-thirds of the added episodes are drawn from prime time schedules of the broadcast TV networks associated with Hulu’s owners Walt Disney Co. (ABC), NBC Universal (NBC) and News Corp. (FOX).
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New study finds Internet video-viewing HHs devote 31% of viewing time to online video

by Stewart Schley

The new study, Internet Video 2010: Content, Usage and Devices, was conducted during April 2010 in association with ConStat, a primary research company specializing in technology and media engagements. Selected findings will be presented by One Touch Intelligence at the CTAM Research & Insights Conference in Los Angeles on May 13.
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